The Relevance of CQ

CQ is relevant to many types of people and situations. This includes:

Global leaders - those in for-profit and not-for-profit organizations who must provide leadership for multi-cultural groups of individuals.

Expatriates - employees who are sent (by their employers) to work in other countries

Professionals with global contacts - employees, consultants, marketing and sales managers, world-wide sourcing specialists, suppliers, customers, joint venture partners, and others who must interact regularly with people from different cultural backgrounds.

Members of multi-cultural teams - employees, community leaders, volunteers, students, and others who are members of culturally-diverse domestic or international teams.

Travelers - business executives, government representatives, students, vacationers, and others who travel to different cultures or study abroad.